Franklin Taggart's Unconventional Life Blog

▼▼▼Watch or Listen Below!▼▼▼ Perfectionism is a part of the human experience that has many definitions and is perceived by some to be a positive character trait while others view it as an obstacle to success. It’s a common factor that isn’t related to one personality type over others, isn’t limited to high achievers or low, and can affect people at every level of self-image. If you’ve ever believed that you had to show up a certain way to be accepted or had to have all your circumstances exactly in order before you could start working on something or have hidden something you’ve done after comparing it to the work of others, you’ve experienced perfectionism. Audrey Holst is a coach who guides perfectionists and stressed-out high achievers and performers that are ready to start enjoying and living the life they've worked so hard for. She teaches her clients simple and practical tools of self-discovery to move through old patterns of perfectionism into greater freedom and open-hearte...

  ▼▼▼Watch and Listen Below!▼▼▼ If you’re using LinkedIn for developing new business connections, you’ll want to meet Tracey Burnett. She helps, coaches, consultants, and other professionals identify their best-suited clients, create compelling messages, optimize their profiles, find their core audience, and develop strategies to build relationships in creative, authentic ways through consistent content creation and interaction. The results her clients experience due to her guidance in their LinkedIn activities keep them coming back.  30 years ago, Tracey Burnett found herself without a job, a home, or a relationship, and decided to go in a direction with her life that she’d never intended to go – entrepreneurship. She saw an opportunity in helping designers find corporate opportunities and dove into the world of coaching, consulting, and self-employment. Over the next two years, she generated $470,000 in revenue and her journey had only started. For the past few years, Tracey...

▼▼▼Watch and Listen Below!▼▼▼ Writing for advertising and marketing looks like it should be simple - use words that can be understood by a 10-year-old, keep your sentences short, and lots of exclamation points – what could be so hard about that? But the truth is that even accomplished writers struggle to find the right words, flow,  and structure to promote their books, their products, and their businesses effectively. It turns out that copywriting is a field with many specialties and specific disciplines that you didn’t learn in high school English class.   In this episode, marketing consultant and copywriter Breanna Gunn helps us to understand more about copywriting, some of the specialties within the field, and why we will want to enlist the help of a professional when it’s time to promote what we offer. We’ll hear about the differences between copywriting and other forms of communication. We’ll learn where to find the right copywriters we need. And we’ll explore the...

▼▼▼Watch and Listen Below!▼▼▼ From Idea to Product – Quickly – Regan Espinosa In addition to being a home health care occupational therapist and mother of three, Regan Espinosa has written and self-published seven books ranging from a Walking Dead themed devotional book and books for children who stutter. After her father died last year, she added inventor to her list of accomplishments.  An experience of having mementos left at his gravesite being blown by the wind into the cornfields next to the cemetery germinated into the idea for a container that can be placed at the gravesite within which small tributes, cards, letters, and pictures can be stored over time without being exposed to the elements or disturbed by cemetery maintenance. In this episode, Regan tells the story of The Visit Box from concept to prototype to attending a trade show to taking her first round of orders – all in less than a year. Learn more about The Visit Box here: https://thevisitbox.com See Regan's ...

▼▼▼Watch and Listen Below!▼▼▼ Google is the first place most people look when they need to find something they’re looking for. Is your business showing up in the searches they are doing for your products, services, or events? In this episode, One Thing Marketing Director, Brittany Murphy shares her top five tips for increasing your visibility on Google. She tells us what kind of content to have on our website, how to make sure it includes keywords and phrases people are searching for, how to format content on your site, how to integrate Google My Business, and much more. Over the last 7 years, Brittany has created over 300 digital marketing strategies for clients locally and nationally. As the Marketing Director, Brittany focuses on helping business owners get their phones to ring with new clients through optimizing their website and online presence. Through her strategies and team at One Thing Marketing, they have helped local businesses increase their revenue by an average of 30% eve...

  ▼▼▼Watch and Listen Below!▼▼▼ The online education industry has been in an explosive growth cycle for the past two decades and it doesn’t appear to be slowing. Online courses offer small business owners a way to scale and grow their revenue without having to add more time-based services or personnel. Today’s guest, Jason Van Orden helps authors, academics, and speakers turn their expertise into new streams of scalable income such as online courses. He draws from more than seventeen years of experience, including creating multiple successful brands, launching over 60 online courses, teaching more than 10,000 entrepreneurs, earning seven figures in online course sales, and generating 8 million downloads of his podcasts. His mission is to help visionaries with impactful ideas to connect with the people they serve best and the problems they can most uniquely solve. Since 2005, Jason has helped thought leaders to reach a larger audience with their ideas, create new income str...

  ▼▼▼Watch and Listen Below!▼▼▼ The need for business owners to consistently create marketing and sales content that stands out in an increasingly noisy marketplace reaching the right people with the right message at the right time. Cynthia Trevino teaches life coaches, creatives, and consultants how to get their amazing knowledge out of their heads and onto paper, so they can show up online and share...consistently!  She is a writer who’s been blogging since she had to explain what a blog was,  she’s published a book, and is a master * content re-purposer * She’s 100% a late bloomer, waiting to become an entrepreneur till she was over 50 and after a massive corporate downsizing. She says, “ I'm a master at brainstorming...it's one of few valuable lessons I learned "in corporate.“  Cynthia serves solopreneurs who want to show up online, having their messages and content ready to share so they can start relationships with their audiences of future clients, customers, ...